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Cloud Computing: Busting Myths

posted Sep 6, 2011, 3:11 PM by David Khorram   [ updated Dec 1, 2011, 9:44 AM ]

Jeff Keltner, a Business Development Manager for Google Apps, describes why Google is a cloud-based service provider worth using

Google Apps Business Development Manager Jeff Keltner busts some of the most common myths about cloud computing. "The Internet is a huge part of life in the 21st century, but how it affects our lives varies depending upon where in the world you live. 

We've seen that in mature markets where people have been online for years and where access is ubiquitous, the Internet has already become a commoditized item that consumers take for granted," said Matthew Froggatt, chief developer officer at TNS. "However, in rapid-growth markets that have seen recent, sustained investment in infrastructure, users are embracing these new channels in much more active ways. The digital world is transforming how they live, develop, and interact and online consumers in these markets are leaving those in the developed world behind in terms of being active online and engaging in new forms of communications." In terms of rapid-growth markets, 56% of users in Egypt and 54% of users in China are engaged in digital activities compared with 20% in Japan, 25% in Denmark, and 26% in Finland, TNS found, despite the more advanced Internet infrastructures found in Japan and the Nordic nations. Likewise, 88% of online users in China and 51% of those in Brazil had written a blog or forum entry, compared with only 32% in the United States, the report found.